The project involves designing magazine spreads for "Arrival," a travel magazine focusing on Tokyo. Spread one emphasizes impact with bold headline fonts and complementary pull-out quotes. Spread two prioritizes information, employing a clear and legible font for readability alongside an image for visual appeal. The design direction is guided by words like "Vibrant," "Modern," and "Serene," aiming for a fresh perspective on Tokyo while avoiding clichés about Japanese culture. The spreads effectively balance text and imagery to engage readers and convey essential information about the city.